Author: mark10

Yikai, can you tell us a little bit about your background and how you got into the world of E-commerce? I began working at Nativex two years ago and am now... Read More

Kindly brief us about yourself and your journey as the Founder of Cassie? I spent the early days of my career across the disciplines of software design, data mining and digital... Read More

I’ve built my career at the intersection of marketing and high tech, working in industries that focus on using technology to improve people’s lives and work — like telecommunications, networking, data... Read More

How the Great Resignation is Impacting Businesses The Great Resignation is significantly reshaping the business landscape. Companies, particularly small businesses, are grappling with high turnover rates and challenges in acquiring new... Read More

Maximizing ABM Success with Predictive Analysis: 5 Key Benefits

Explore how Account-Based Marketing (ABM) has emerged as a game-changer in marketing, enabling companies to zero in on high-value accounts. In today’s rapidly evolving business landscape, staying competitive means adapting to... Read More

Alex, can you tell us a bit about your background and how you came to co-found Vibes? I always wanted to start a company. Back in college, my co-founder Jack Philbin... Read More

Christy, can you describe your background and what led you to Pantheon? I have a Bachelor of Arts degree in Sociology, and my mother and aunt were both social workers. This... Read More

Influencer marketing today is the key strategy for all kinds of brands from beauty to fintech startups. At the same time, in the realm of digital consumerism, a new noteworthy... Read More

In a recent survey of B2B marketers, we uncovered a group we call Data Heroes, marketers who are using the right data to convert audiences into customers, and they have... Read More

In a recent survey of B2B marketers, we uncovered a group we call Data Heroes, marketers who are using the right data to convert audiences into customers, and they have... Read More