Digital marketing is a medium through which marketers can promote products and services online. Moreover, it's one of the best advertising modules delivered by digital channels, i.e., search engines, websites, social media, and mobile apps. Over 4.39 million people have access to the internet; therefore, your website and application need a comprehensive marketing module. Besides, the digital marketing courseprecisely focuses on search engine optimization (SEO), Pay-per-click (PPC), and many more. Mastering these skills helps you work with channels efficiently.