Targeted Lead Generation Guide To Increase Leads and Sales

Everyone has tried the most popular lead generation method, which is attracting thousands of visitors, collecting emails from prospects, and sending bulk emails about your offer. As you are aware, this is not the best way of generating leads for your business. However, marketers continue to believe that the spray and pray method will work for them. There is no harm in trying, but if you are not seeing results, you should change your lead generation strategy. That is where targeted lead generation comes in.