What Is Indexing and How Duplicate Content Hurts It

What is indexing and why is duplicate content a red flag? Indexing adds your web pages to search engines, but if they’re too similar to others—especially within your own site—search engines may skip indexing them or penalize rankings. Google wants unique, high-value content. Avoid copying text across multiple pages. Use canonical tags to indicate preferred versions. Duplicate content confuses crawlers and dilutes your SEO. To secure proper indexing, ensure each page offers original value, both in content and structure.